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“To attract attractive people, you must be attractive. To attract powerful people, you must be powerful. To attract committed people, you must be committed. Instead of going to work on them, you go to work on yourself. If you become, you can attract.” – Jim Rohn

To have an effective business instead of a hobby, you must “do the do”. You must get involved and generate leads yourself. Be the example if you have people working for you. Do not depend on others to make your business grow. If you are serious about growing your business take action, commit to getting two leads a day. One method of producing leads is by networking, building relationships one by one, earning people’s trust.  Networking is a state of mind!  Only through practice does it become second nature and effortless. The holiday season is a great time of the year to find prospects, leads, and also have the chance to find new clients or potential business partners. Focus, your actions, attitude, and commitment when you network in order to maximize your success. Networking whether you do it online or off line, is a favorite past time of mine. Networking can easily become a place where you can actively market your product and get your name out there.  Make the holiday season rewarding and less stressful by establishing a marketing plan in advance that will include advertising effectively.

Advertising is way to get your name in front of potential clients, although it can be quite expensive but necessary in certain businesses. My husband and I are now proud owners of a Molly Maid franchise and soon to begin a new journey together.  Network marketing companies are quite different, than a franchise.  Network marketing companies thrive on word of mouth advertising as the company hires independent consultants to get the product distributed.  However, there are similarities of establishing your brand by letting people see your personality as you build relationships with potential and existing clients. This is key to your success no matter what business you are in.  

A franchise might use direct mailers, coupons, TV or radio as useful sources to advertise and enhance sales. Ads can be placed both online and offline, with each having a different rate of success depending on the product or location. Holiday specials with discounts as well as gift certificates are an effective way  to spread joy around the holidays and to potential new and existing clients.  It is a good practice and cost effective for owners to do product ads together in different territories to keep the prices constant and keep costs down. It’s always important know how long the ad will run, and to request specific pages to maximize your dollars spent.  Don’t forget to test different methods and have a tracking system. Be cautious about cancelling ads to soon as it may take several months to see results.

Some examples of sources that a franchise might use for marketing their products or services by placing holiday advertisements in are:

Val Pak, Community Coupons, local newspapers such as the Penny Saver (also called Town Crier and North Shore today in New York)  and local direct mailer booklets.

You may also opt to join various networking groups to maximize your exposure during a mail campaign. When you do advertise offer the customer something of value and be patient with respect to getting immediate results.  Discounts or giving something for free will usually attract potential customers attention. Create a system to track your results so you can spend your advertising dollars wisely. Use only those vehicles that bring you the most success.  When you do, you will be prepared for the opportunity to grow your business as your income producing activities move your business forward. No one said it would be easy but with practice, being aware, combined with a never give up attitude you will be well on your way to a rewarding business that can flourish. 

Share your favorite title from an ad or your thoughts by posting a comment below.  Create an excellent day. ~Bonnie

Bonnie Gortler
Bonnie Gortler, the Inspired Wealth & Well-Being Coach, is a successful stock market expert who has been instrumental in managing multi-million dollar client portfolios within a top rated investment firm during her over 30 year corporate career. As the author of "Journey to Wealth", Bonnie has made it her mission to share the importance of risk management and how to enjoy true financial well-being by applying the technical and mental sides of investing. Bonnie has a M.B.A. in Business Administration and is a certified life coach. She is a huge sports fan who believes in healthy eating and has an unyielding passion for fitness. It is through her love of social media, blogging, coaching that she is able to create change in the lives of many and inspire people from around the world.

Bonnie is fully committed to your personal growth and development as she shares her winning spirit and powerful techniques with you. Visit BonnieGortler.com to gain tips and insights surrounding investing, healthy eating, personal development and inspiration through her writings on Wealth and Well-Being. Live the healthy, wealthy lifestyle you desire.


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~ Choose your very own FREE down-loadable gift by visiting Bonnie's Offers
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~ Order your copy of "Journey to Wealth" today!


Like this post? Feel free to use it in your blog or ezine as long as you use the above signature in its entirety.

 
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Bonnie Gortler

Bonnie Gortler, the Inspired Wealth & Well-Being Coach, is a successful stock market expert who has been instrumental in managing multi-million dollar client portfolios within a top rated investment firm during her over 30 year corporate career. As the author of "Journey to Wealth", Bonnie has made it her mission to share the importance of risk management and how to enjoy true financial well-being by applying the technical and mental sides of investing. Bonnie has a M.B.A. in Business Administration and is a certified life coach. She is a huge sports fan who believes in healthy eating and has an unyielding passion for fitness. It is through her love of social media, blogging, coaching that she is able to create change in the lives of many and inspire people from around the world. Bonnie is fully committed to your personal growth and development as she shares her winning spirit and powerful techniques with you. Visit BonnieGortler.com to gain tips and insights surrounding investing, healthy eating, personal development and inspiration through her writings on Wealth and Well-Being. Live the healthy, wealthy lifestyle you desire. ~ Connect via LinkedInTwitterPinterest & Facebook~ Choose your very own FREE down-loadable gift by visiting Bonnie's Offers~ Subscribe to BonnieGortler.com~ Order your copy of "Journey to Wealth" today! Like this post? Feel free to use it in your blog or ezine as long as you use the above signature in its entirety.  

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